Representative of the SXSW and SXSW EDU music, film and interactive festivals
Representative of the SXSW music, film and interactive festivals (see www.sxsw.com) and SXSW EDU (www.sxswedu.com) in Europe, the Middle East, Africa and Asia. He first worked for SXSW between 1990 and 1994 and then re-joined the company in 2006.
From 1995-2000, Mirko was based in Hong Kong as the regional director for Asia-Pacific for the Reed MIDEM Organisation, and held similar positions in Paris (1994) and in New York (2000-2001). Between 2001 and 2005 he worked as a consultant for international entertainment events in South Korea, Singapore and Monte Carlo.
Prior to 1994, he was based in Berlin where he also worked in the music industry (A&R, management and touring) with artists such as Paul van Dyk, PJ Harvey, and Ultravox.
From 1982 to 1987 he worked as a research scientist in the Free University of Berlin, initially at the Institute of Embryology and Pharmacology and then in the Department of Neurobiology.