Schedule

15:00 - 15:30

Opening

Official opening of the Go Viral Festival

15:30 - 16:00

KEYNOTE: Permission to Play: Finding Creativity in Everyday Life

Fresh Big Mouf

Fresh Big Mouf accomplished big things but in his keynote he will tell you how he’s still really just like everyone else, and how you too can unearth creativity no matter where you are, simply by giving yourself permission to play.

16:00 - 17:00

PANEL: What's viral in Social Media

Versha Sharma, Rasul Abdullayev, Artur Gurau, Attia Nasar

Global social media trendsetters share their secrets about what’s hot in social media. Learn how to create, deliver, and monetize content to reach global audiences.

17:00 - 17:30

Perfomance: Farleon

Farleon

Composer, DJ, and sound designer Sultan Karimov aka Farleon shares his experimental music including trip hop, hip-hop, and instrumental music.

17:30 - 18:00

KEYNOTE: Brandon Andrews

Brandon Andrews

Brandon coaches U.S. entrepreneurs to compete on top U.S business program “Shark Tank.” Now he will share his tips for entrepreneurs at Go Viral.

18:00 - 18:30

KEYNOTE: Chris Gray

Christopher Gray

After winning $1.3 million in scholarships, Chris founded Scholly, an app that helps students easily find scholarships for college. Scholly has over 1 million users and has helped students raise over $70 million in scholarships. Now Chris will tell Go Viral participants about how they can launch the next great idea.

18:30 - 19:30

PANEL: Storytelling

Charlotte Cooper, Gulnara Bazhkenova, Kana Beisekeyev, Dodie Kharkheli

What kind of content universally resonates with people? Storytelling as an instrument to entertain, as a social and cultural activity. Speakers are going to share their experience and trends that are interesting to the audiences.

19:30 - 20:00

KEYNOTE: Building Media with Youth

Bektour Iskender

The founder of Kloop.kg and Central Asia’s only Ted Fellow will tell story of kloop.kg and how young journalists create brave content.

20:00 - 20:30

KEYNOTE: Cinema is Important and Needed

Nurtas Adambai

Kazakhstan’s top young actor and film producer gives his advice on how young filmmakers can develop and promote fresh, commercially successful films.

20:30 - 21:00

Perfomance: Raikhana Mukhlis

Raikhana Mukhlis

She was born in Almaty, but got her start in New York clubs. Hear Kazakhstan’s next modern R&B star at Go Viral.

21:00 - 22:00

Performance: Fresh Big Mouf

Fresh Big Mouf

He earned millions of views on YouTube by creating music from the sounds around him. Hear Big Fresh Mouf’s unique sound live on our stage.

22:00 - 22:15

Closure

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16:00 - 17:00

PANEL: Going Global

Alexey Li, Arman Suleimenov, Rula Raim, Aigerim Khafizova

How can businesses break out of their geography and go truly global? Learn from top entrepreneurs who have grown their businesses by building partnerships around the world.

17:30 - 18:30

WORKSHOP: Billions of views: How NowThis and Storyful reach billions through video

Toby Leah Bochan, Versha Sharma

Learn how Storyful and NowThis partner to license and verify videos, then transform them into creative content to reach billions of viewers.

18:30 - 19:30

Virtual Call: How to make a business on Instagram?

John Tass-Parker

Can Instagram substitute other business tools available for promotion of products and services? John-Tass Parker is going to discuss prospects of making business in one of the fastest growing Social networks of our days.

16:00 - 17:30

WORKSHOP: Tell Your Story Through Documentary Film

Griffin Hammond

Griffin Hammond is a one-person filmmaking crew—he directs, shoots and edits his documentary films in New York City. In this workshop, Griffin shares his storytelling techniques, and DIY tricks to start telling your story now, with equipment you already have. You’ll learn the essential elements of documentary film, and how even passion projects can turn a profit.

17:30 - 18:30

SCREENING: Sriracha

Griffin Hammond

Sriracha has earned a cult following, but the story of this spicy sauce is a mystery to most fans. Dedicated to Sriracha lovers, this documentary travels around the globe to reveal its origin and the man behind the iconic "rooster sauce."

19:30 - 20:30

SCREENING: I want to dance

Kana Beisekeyev

Kanat Beisekeyev’s new documentary called “I want to dance” will be premiered at Go Viral. It is a story about a guy from Almaty who moved to USA to dance and make his bread there. Five months ago he survived an accidence which resulted in his leg amputation. It is a story about pain and beauty, courage and hope. From depression and despair to overcoming and fight for the dream.

10:00 - 10:30

Opening

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10:30 - 11:30

PANEL: Don't Starve: making money from your creative ideas

Fresh Big Mouf, Griffin Hammond, Aziza Utegenova, Yorgos Krassakopoulos

Creative ideas should pay your bills. Experts will reveal how creative people can make money from their content via digital platforms.

11:30 - 12:00

WORKSHOP: Viral factchecking

Toby Leah Bochan

Storyful’s head of video explains why factchecking matters for journalists seeking to present the truth in today’s challenging information environment.

12:00 - 12:30

KEYNOTE: The Instagram Grandma

Lena apa

Who can use social media to send a positive message? Kazakh Grandma Lena Apa shows us that anyone can, as she shares photos of her global adventures with her 43,000 followers.

12:30 - 13:30

PANEL: Viral Good

Alex Eaton, Didar Kul-Mukhammed, Asya Tulesova, Natalya Tyan

Experts will talk about Social Entrepreneurship and Charity and how to promote it through mass media.

13:30 - 14:00

Performance: Mercury Cachalot

Merey Alimkulova

In 2012 Mercury Cachalot started uploading her songs to internet. For the first time on stage, hear her unique, Kazakh language lo-fi songs on the Go Viral stage.

14:00 - 15:00

PANEL: Digital humor

Erden Zikibay, Versha Sharma, Rasul Abdullayev, Murat Dilmanov, Hakan Bilginer

Taboo topics are often challenging to report. Learn how digital media creators use humerous illustrations, videos, and articles to ask hard questions and generate conversations.

15:00 - 16:00

PANEL: Viners secrets

Jokeasses, Nurlan Batyrov, Rasul Abdullayev, SnovaDvoe

Go behind the scenes of popular viners sharing their success stories that influenced and entertained an entire new generation.

16:00 - 16:30

KEYNOTE: The Audience Becomes the Producer

Alexander Plyushchev

How do you get audiences to work for you for free to help you produce a media product? Echo Moskva radio host Alexander Plushev will tell you how he and his colleagues have built a successful Facebook community to help produce his morning show.

17:00 - 17:30

Performance: NAsia "from Asia"

NAsia " from Asia"

NAsia " from Asia" is a young Kazakh singer. A characteristic feature of the performer is a soft silvery timbre of voice and penetrating depth of performance. Sings mostly jazz, blues, soul, hip-hop, dub, folk, and pop.

17:30 - 18:00

KEYNOTE: Telling region's untold stories

Dodie Kharkheli

Acclaimed Georgian journalist Dodie Kharkheli shares how Chai Khana (2015 EU Prize for Journalism) has told untold stories of the entire Caucasus region.

18:00 - 18:30

KEYNOTE: Make Content YOU Want to See

Griffin Hammond

Why does award-winning director Griffin Hammond make films? Because he wants them to exist. Because they’re the films he wants to watch. Everyone needs video content, and everyone publishes video content—but is your content useful? Does your idea have enough curiosity and passion to go viral?

18:30 - 19:00

KEYNOTE: Cultivating Your Most Valuable Asset: Creative Thinking

David Applefield

Communications specialist David Applefield shares his strategies increasing revenue streams, synergy with local business, building community through content, and the development of marketing and advertising in media business.

19:00 - 19:25

KEYNOTE: The NowThis Story

Versha Sharma

NowThis Managing Editor tells how she helped her company reach over 23 million followers across platforms, generating 2 billion monthly video views through dynamic content.

19:30 - 20:00

Performance: iLuminate

iLuminate

Dance-Technology ensemble from Los Angeles jumps from U.S. television to light up the Go Viral stage. Watch how innovators using technology and social media can entertain and inspire.

20:00 - 21:00

Performance: The Godfathers

The Godfathers

The Godfathers, led by two masters of Kazakhstan’s club culture: Nariman Isenov and Nurbergen Makhambetov, will present an incredible selection of classical hip-hop, R’n’b and house music.

21:00 - 21:15

Closure

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10:30 - 11:30

WORKSHOP: The Ostrich Story: Viral Videos as a marketing tool

Rula Raim

Where to seek for ideas? How to project a content and where to place it? How to monitor results and how to capitalize it? Rula Raim, the creator of famous “The Ostrich on Al-Farabi” viral video, is going to answer these questions and explain how you can use videos to grab people’s attention and build your business.

11:30 - 13:00

WORKSHOP: Intro to 3D modeling

Introduction to the fundamentals of 3D modeling, texturing, lighting, rendering and product design. This workshop is intended for anyone who has ever wanted to add 3D design to their repertoire, has an interest in product design or architectural rendering.

13:00 - 13:30

WORKSHOP: Monetizing Media

Toby Leah Bochan, Samson Bezmyatezhnyi, David Applefield

Representatives of the Financial Times, Vlast.kz, Storyful and Youtube will be sharing their knowledge on what are the ways of monetizing video and text content.

14:30 - 16:00

WORKSHOP: Shark Secrets

Brandon Andrews

Technology, entrepreneurship and branding expert Brandon Andrews will offer an exclusive workshop to entrepreneurs on taking their ideas to the next level.

16:15 - 17:45

WORKSHOP: Shark Secrets II

Christopher Gray

His Scholly app became a global phenomenon, and now you can learn from Chris Gray’s experience in an in-depth workshop on growing a business and presenting your ideas.

18:00 - 18:30

Virtual call: Kickstarter

Stephanie Pereira

Kickstarter Director of Learning and Engagement will reveal what makes the best Kickstarter projects a success, offering her expert Kickstarter advice on crowdfunding.

19:00 - 19:30

Kazakhstan Crowdfunding Panel

Kana Beisekeyev, Murat Yuldahsev, Anna Tazhimuratova

They succeeded in crowdfunding projects, and so can you.Learn from the experience of Kazakhstani crowdfunders who financed their ideas through local resources.

10:30 - 11:30

WORKSHOP: Film crowdfunding

Elena Pogrebizhskaya

Award-winning Russian filmmaker Elena Pogrebizhskaya reveals tips for young filmmakers to crowdfund their films and ideas.

12:30 - 13:30

WORKSHOP: Finding Your Audience and Funding Your Film Online

Charlotte Cooper

Get tips on building a strong, crowd sourced fundraising campaign and promoting your finished film online.

13:30 - 14:30

SCREENING: Soundtracks: The Assassination of Martin Luther King

Charlotte Cooper

"The Assassination of Martin Luther King, Jr.," explores the music that kept the spirit of the civil rights movement alive following Martin Luther King, Jr.'s death.

15:30 - 16:30

PANEL: Film Goes Global

Charlotte Cooper, Katerina Suvorova, Yorgos Krassakopoulos, Elena Pogrebizhskaya

How do films get seen by global audiences. Learn how independent directors have funded and promoted their films, screened them in international film festivals, and distributed via digital platforms.

17:00 - 18:30

SCREENING: Sea Tomorrow

Katerina Suvorova

Suvorova’s film about the Aral Sea premiered at the 2016 Locorno Film Festival.

19:00 - 19:30

WORKSHOP: Not media, but Mediums

Albert Tsukrenko

Albert Tzukrenko shares the latest cultural, media, and music trends and explains how his Old Fashioned Radio and cultprostir.ua have helped new art reach broader audiences.

20:00 - 21:00

SCREENING: Forbidden Friends

Dodie Kharkheli

Dodie Kharkheli will screen Chai Khana’s film, “Forbidden Friends,” a documentary about two Armenian and Azeri journalists who formed a friendship despite the conflict in their region. Recipient of the Adami Media prize in 2016.

10:30 - 11:00

Performance: Grace Garett

Grace Garrett

Portland, Oregon’s Grace Garrett (and Almaty social media star) sings new and classic Kazakh and English songs on her ukelele.

11:00 - 12:00

PANEL: Viral branding

Griffin Hammond, Ruslan Zhemkov, Versha Sharma, Dennis Keen

How do you use digital media to build a strong corporate, personal, and regional brand? These branding leaders will tell you how they helped create an impression through digital media content.

12:00 - 12:30

KEYNOTE: Alexey Li

Alexey Li

The founder of Aviata.kz shares his secrets of building and growing digital businesses that are leading the growth of online commerce in Kazakhstan.

12:30 - 13:00

Performance: ZZARA

ZZARA

Listen to Zzara’s newest electronic, trip-hop, and experimental music creations. Now performing in Almaty, you can hear her on the soundtrack of "Unfriended,” U.S. film produced by Timur Bekmambetov.

13:30 - 14:30

PANEL: Future Technology Trends

Arman Suleimenov, Diana Tsoy, Sami Eyidilli

Learn about the top technology trends for the next decade as predicted by the region’s top thinkers.

14:30 - 15:00

KEYNOTE: The Viral Movement

Charlotte Cooper

Charlotte Cooper will explore how we can diversify the people behind the camera to burst our media bubbles to finding the story that changes a nation’s understanding of an important issue for more than a moment.

15:00 - 15:30

KEYNOTE: Viral Networks

Artur Gurau

How do creative communities collaborate through regional networks? Artur shares his experience helping the Digital Communication Network connect tech-savvy youth.

15:45 - 16:00

Closing remarks

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16:00 - 16:20

Performance: Qonyratbay Fam

Young brother and sisters music duo Hadisha and Sultan-Ali Qonyratbay share their brit-pop, soul, and new jazz.

16:20 - 17:00

Performance: Galymzhan Moldanazar

Galymzhan Moldanazar

He started by shooting a music video for $200. Now he reaches audiences around the world as Kazakhstan’s top independent musician.

11:00 - 12:00

WORKSHOP: How to Capture Audiences through Viral Video

Bektour Iskender

Kloop.kg founder Bektour Iskander teaches digital media content creators how to get their videos noticed in social networks.

12:00 - 13:30

WORKSHOP: Human Centered UI Design

How to design technologies that bring people joy, rather than frustration? We will learn what User Interface (UI) I design is and how to get design ideas. Learning these design-thinking strategies will help you to do more creative human-centered design in any domain.

13:30 - 14:30

WORKSHOP: Viral Factchecking

Toby Leah Bochan

Storyful’s head of video presents an in-depth workshop on how to conduct factchecking, based on Storyful’s best practices.

14:30 - 15:30

PANEL: Kazakhstan's Young Entrepreneurs

Miras Ibraimov, Almas Kebekbayev, Zaure Rozmat

Kazakhstan’s young entrepreneurs share their lessons of success and challenges in starting new businesses and opening new markets.

11:00 - 12:00

TALK: Moldanazar and Malik

Galymzhan Moldanazar

Kazakhstani musical hero Galymzhan Moldanazar and independent filmmaker Malik Zenger offer the secrets of effective collaboration between a musician and film director, inspired by their experience producing beautiful music videos with minimum budget.

12:30 - 14:00

WORKSHOP: Kana Beisekeyev

Kana Beisekeyev

Kazakhstan’s top documentary filmmaker teaches participants how to shoot documentary stories, work with media, and use digital platforms, using examples from his extensive catalogue.

14:30 - 15:30

SCREENING: Mama, I will kill you

Elena Pogrebizhskaya

Russian film-director’s award winning film about orphanages sparked public discussion about conditions for children, leading to legal changes and reformation of the Russian orphanage system.